In a case filed on Thursday before a Bihar court, actors Amitabh Bachchan, Shahrukh Khan, and Ajay Devgn were accused of “promoting consumption of gutkha and tobacco.”
Tamanna Hashm, a Muzaffarpur-based activist, has filed a lawsuit under sections 467, 468, 439, and 120B against Shahrukh Khan, Ajay Devgn, Ranveer Singh, and Amitabh Bachchan, “misusing their popularity for pushing ghutka simply in want of money,” the chargesheet stated.
For a few years, Ajay Devgn has been an ambassador for the tobacco brand Vimal, last year, Shah Rukh Khan joined the team.
Amitabh Bachchan has signed on as a Kamla Pasand brand ambassador before parting ways with the company. Amitabh Bachchan’s contract with company expired in October 2021. Bachchan’s office issued a statement claiming that he was unaware of a few specifics.
According to the statement, “Mr Bachchan was unaware that his association with the brand was considered surrogate advertising. He has since cancelled his contract with the brand, contacted them to inform them of his termination, and returned the promotional funds.”
Tamanna has also accused actor Ranveer Singh of “misusing his star status” by accepting to appear in gutkha and pan masala advertisements.
The police should file a FIR against the actors under IPC sections 311 (punishment of a thug), 420 (cheating), and 467 and 468, according to the plea (forgery). It will very certainly be heard in the near future.
Following backlash from his fans, actor Akshay Kumar, who appeared in a tobacco brand Vimal ad, terminated relations with the company last month. Ajay Devgn and Shah Rukh Khan appeared in the Vimal commercial.
He subsequently ended his contract and issued an apology to his supporters.
“Please accept my apologies. I’d like to apologise to all of my supporters and well-wishers. I’ve been deeply impacted by your reaction over the last few days. While I have never endorsed tobacco and would never do so, I appreciate your feelings in light of my association with Vimal Elaichi. I take a step back with utmost humility. I’ve decided to donate the entire endorsement fee to a worthwhile cause ” he had declared.Akshay Kumar
The court has accepted the lawsuit, which will be heard on May 27.